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Ingredients matter!

We list down every ingredient in all of our products for you.
We take pride in creating the cleanest, most effective oral care products possible.

Formulated to perform and nourish, our all natural products are made from clean, food-grade ingredients.

So... you no longer have to compromise your smile for your health, or your health for your beautiful smile.


Fluoride, Saccharin, Parabens, Alcohol, Sodium Lauryl Sulfate (SLS), Bleaches, Titanium Dioxide, Triclosan, Parabens, DEA, Propylene Glycol, Petroleum, Artificial Flavours or Colour, Harmful Chemicals.

NO nasty toxins. NO harmful chemicals. NO extreme flavours.

And …. absolutely NO Animal Testing!

Difference between Sodium Lauroyl Sarcosinate and Sodium Lauryl Sulfate

Both have the same initials (SLS), but Sodium Lauroyl Sarcosinate and Sodium Lauryl Sulfate are NOT the same thing.

But they're both foaming agents.

Sodium Lauroyl Sarcosinate that we use is a natural foaming agent that is mild, biodegradable anionic surfactants derived from fatty acids and sarcosine (amino acid), very commonly used as a foaming and cleansing agent in shampoo, shaving foam, toothpaste, and foam wash products.

In replacement of:
Sodium Lauryl Sulfate which was a common foaming agent that was used in past years in most personal care products because it was the cheapest form of foaming agent. However, in the past few years more studies have shown that it is actually a very harmful ingredient to our body.

In fact, it is now banned by most European countries and tagged as a harmful chemical foaming agent.


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